What AI App Is Everybody Using In 2023?

  • May 13, 2023

  • AI

If you’ve been paying attention to the discussion around AI lately, then you’ve likely heard of all of the things it can be used for.

There are an incredible number of applications for AI at this moment, and the list is only growing bigger and bigger.

Whether it’s being used to learn about new things, marketing, creating art, developing your social media, or otherwise – there’s something that anyone could find useful, so it’s no surprise that AI usage is becoming more and more popular.

So which app is everybody using?

To put it simply, there is no one app that everyone is using.

Different AIs are trained to have different functions, and they’re all owned by different companies.

There’s no one app that does it all, and there doesn’t need to be!

You’ll find that a lot of these AI apps are easily accessible for most people, and some will even have deals such as a one-week free trial. 

If you’re looking for an AI app to use for your own purposes, the one that’s right for you will depend on what it is that you’re looking to get from it.

You should know, however, that some of these tools can take time to learn.

To get the results you’re looking for, learn how to properly communicate with the AI in a way that it understands what you’re asking from it, and you’ll learn more about that down below.



One of the bigger apps that are making its way around at the moment is ChatGPT.

Users can only speak to an AI, ask it questions, and make requests. It’s freely accessible to anyone who wishes to use it and has been found useful in a number of different applications.

It’s being used to assist in writing code, writing essays, or even just studying.

Of course, the difficult part is preventing users from passing off content written by ChatGPT as their own, but as of right now, it is still mostly distinguishable from human-written content.


Lensa AI App

If you’ve been on social media for a while, you would likely have noticed that there are many people with avatars that are like cartoonish representations of themselves.

They look like they’ve been professionally made, and it’s possible that they were even commissioned.

Depending on the style, it can be difficult to tell where it came from – but if you were looking to have digitalized avatar of yourself for your own profile, the Lensa AI app can do that for you.

Lensa AI calls it a magic avatar, which is fitting because you can receive an avatar created just for you without any of the work that you would usually have to put into it.

It’s a clever way to get your own personalized avatar for a social media account that you’re aiming to grow.

It adds something extra to your profile.

There are other ways than through Lensa AI to get an image like this, like through a photo editor – but this way is much simpler for beginners.

Of course, there are many users who share concerns about this, as you first have to upload photos of yourself for the artificial intelligence to process, and then produce all the images that you might want to pick from.

It calls into question whether or not the company retains personal data.

However, the company has since stated that users don’t need to be concerned, as your data is removed after you’ve gotten your image. 

Stable Diffusion

Stable Diffusion

Stable diffusion is an incredibly complex deep-learning model AI.

Through Stable Diffusion, users can create art using text prompts that describe what they want to see.

The artificial intelligence will take these prompts and compare them to everything it ‘knows’ to produce an image.

Of course, from the user endpoint, it might feel just the same as asking an artist to make a picture – but it’s not quite the same.

The AI has been trained using an incredible amount of data, pictures, drawings, and photos – all with captions to help it understand what it’s processing and to help it produce similar drawings based on what people are asking of it.

Users have found that you can go a little deeper than simple prompts, however, and these tools are being used to create derivative works of famous artists.

It’s possible to ask an AI to create an image in a specific artist’s style, which of course has caused a lot of controversy surrounding these tools and what people can create with them.

Until recently, these AI images have been pretty easy to spot, as there are often a lot of inconsistencies in what it’s able to produce.

If the image has hands in it, there’s likely an incorrect amount of fingers, and that’s just one example.

A close inspection of many AI pictures will turn up something uncanny – but that’s slowly changing and AI is becoming better and better at producing accurate and indistinguishable images.



Stable diffusion isn’t the only AI art app out there for people to use, at around the same time it popped up – DALL-E also became quite popular.

It was the same deal, you ask the AI to create something, and you receive digital art resembling what you asked for.

Whether or not it’s what you were expecting will come down to what you’ve written, as the prompts can be tricky to master. 

Overall, experimenting with this technology can be a lot of fun.

You can ask for anything you can imagine, and the AI will try its best to recreate what you’ve asked for.

You could ask to have a picture of your friends made, in a fantasy painting.

You could ask for fairy princesses, you can ask for anything that comes to mind.

If there are images that you can’t find online, but there’s something you really want to see, this is your opportunity to do so.

As mentioned before, it might not be as easy as writing in a few words and opening for the best, but it can be a fun app to mess around with. 



AI isn’t just for creating images, however, and there are plenty of other uses than simply AI art.

Marketing is a prime example of where artificial intelligence can shine, and apps like Optimo have plenty of answers to the marketing issues that many small business owners experience.

The reason that AI can make for such a great marketing tool is that by using all of the available data out there on purchasing trends and customer preferences, you can get a much better understanding of what your audience likes and doesn’t like.

First of all, being constantly active on social media platforms like Twitter can be challenging, for businesses, influencers, for anyone who is trying to optimally expand their platform.

There’s a way to grow, and being consistent is a part of it – but what happens when you run out of ideas?

Using this AI app, you can generate content ideas and tweet ideas based on the topic you wish to talk about.

It’s not just Twitter either, this app can be used for Instagram, too.

Trying to work with the algorithm to grow popularity is a challenge, and you’ll have a lot of competition – but your company doesn’t have to struggle with that anymore.

Using an AI that has processed a lot more data than any human could, you have a lot more leverage over the platform of your choice.

Instagram has its hashtag system that can be exploited if you know what you’re doing, but for some that can take too long to learn.

These apps are especially important as they help to prevent you from spamming your social media pages with unwanted content.

Your Instagram feed needs engaging content, things that your audience wants to see.

Being consistent with your posts can be detrimental to the growth of your Instagram page if you’re posting spam. 

AI app controversy

With a tool that’s so useful, you should expect there to be some issues with it.

Nothing can be perfect, and when it comes to the use of AI – there are a lot of different controversies surrounding the topic.

AI tools can put so much power in the hands of the user, and even possibly tip the scales of what’s fair and what isn’t.

It’s hard to know where to draw the line, as this is almost completely new territory, and it’s moving incredibly fast.

AI art controversy

If you’ve been paying attention to the art world as of late, you would have likely noticed that there has been a lot of outcry from many artists online.

These AI apps are being used to create derivatives, copies, and other creations based on art that others have put a lot of hard work into – and there’s no real way to stop it from happening.

Individuals are questioning whether or not this is the death of creativity, whether we’re moving towards a time where human artists won’t be needed, and where you will one day not be able to tell the difference between what was created by AI and what wasn’t. 

It’s a frightening topic because there are currently no answers to it.

There are no signs of these AI apps slowing down, and there’s no solid consensus on whether or not these apps are ethical or not.

After all, the AI itself isn’t choosing to create these works of its own free will – its users are accessing it as individuals, completely unrelated to the AI app and the company behind it.

It’s not just apps like Stable Diffusion, either. 

Even apps with simpler functions, like the Lensa app, also pose a threat to artists.

Until recently, you would have to pay professional artists to have what’s now known as magic avatars, or you’d have to use a photo editing app and make it yourself.

Through the Lensa app, you can get your own images based on your facial data.

These pictures will have different stylized filters and backgrounds.

From a user perspective, it’s great – something that used to be a luxury is becoming more accessible.

From an artist’s perspective, it’s a loss of income, and some made their living off of creating those kinds of portraits.

How does this affect you?

Whether or not the controversy is something you believe in, it generally doesn’t affect the average user of these AI tools.

In fact, there are benefits to using it, even for artists.

Artists can use these image-creation tools as inspiration, or for creating a foundation for their art.

The same may be said for most users – it serves as a great tool to learn from and to get a base idea that you can build on.

Whether or not it’s ethical is yet to be decided, and there are plenty of laws that need to be passed or made surrounding the fair use of AI.

Until these things have been defined, the apps are out there and easily accessible to anyone who wants to use them.

Some are paid, some are free to access, and some will have free trials so you can get an idea of what the app has to offer before you pay for it.

If it’s for personal use, there’s even less to worry about.

Maybe you’re wondering what it would be like to have portraits made of you using a historical artist’s style, which wouldn’t otherwise be possible without the use of AI.

Maybe you’re wondering what you should expect if you commissioned a professional artist in the future, or maybe you’re just looking to experiment with these apps to see what all of the fuss is about.

The bottom line

There’s an app out there to match everyone’s needs, and they’re all much too easy to get your hands on.

They’re impressive and interesting, but for many people, that’s where it ends.

Unless you’re willing to make AI your full-time hobby, or you’re going to use it to boost your business or Instagram – it doesn’t have too much use to you.

With that said, these tools are developing more and more on a daily basis, and at some point, AI will be incredibly useful to more people, while at the same time incredibly imposing.

There’s always the concern of losing your job to automation, and some see AI as a major part of that concern.

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